GORTON’S SEAFOOD

SXSW Brand Activation

We helped Gorton’s make its SXSW debut with a shrimp and cocktail party. The two-day event included live cooking demos, a merch drawing, and 16 live-music performances. With the help of dozens of influencers pushing out real-time content on social media channels. Our little shindig saw roughly 3,500 attendees.

CD/CW: Nick Bontaites CD: Alyssa Toro AD: Abby Peterson CW: Sam Coons AD: Marissa Lang SOCIAL: Alyssa Stevens, Neal Malone, Courtney Marlow

TikTok & Social Influencer

Creator content has been a driving force for this fishing vessel.

CD/CW: Nick Bontaites CD: Alyssa Toro AD: Abby Peterson SOCIAL: Alyssa Stevens, Neal Malone, Courtney Marlow

Merch

When you have a 200-year-old company that makes fish sticks what’s the strategy for wooing Gen Z? Bucket hats!

Click for : Fast Company Article

CD/CW: Nick Bontaites CD: Alyssa Toro AD: Abby Peterson SOCIAL: Alyssa Stevens, Neal Malone, Sky Flory

Billboard

Grabbing people’s attention on a highway is easy when you have giant fish sandwiches.

CD/CW: Nick Bontaites CD: Alyssa Toro CW: Clark Shepard AD: Abby Peterson